There is, apparently, a credit crunch out there at the moment, if you look hard enough. We state this so plainly because if Apple's latest sales figures are anything to go by, the average iPhone consumer isn't losing too much sleep over the financial crisis that's taken hold over the last year or so. The device enjoyed its strongest quarter since launch in the midst of all this monetary misery.
In Apple's fourth financial quarter (which runs between April and September of this year), 7.2 million units were sold worldwide, taking the iPhone's total since launch up to a whopping 33.7 million units, easily ahead of analysts' predictions of 33 million units sold by this stage.
The figure of 7.2 million represents the iPhone's most successful quarter since launch, putting it narrowly ahead of the same quarter last year, when Apple managed to shift 6.9 million units over the same period.
Apple's announcement has come as something of a surprise to analysts, the cynical bunch having ended the weekend predicting that iPhone sales could actually disappoint come release. Investment specialists Oppenheimer & Co. warned that initial predictions of 7 million units sold were probably a touch high. As we now know, the real figures have actually exceeded even the most optimistic of forecasts.
Last month, Apple also announced that it had sold around 20 million iPod Touch units across the globe, meaning the App Store now has a userbase that tops 53 million units. This gives it a clear lead over other digital download stores such as Xbox Live Marketplace, Sony's PlayStation Store on PS3, and Valve's PC download store Steam.
2 Comments
What? There are more than 53 million PCs!
True, but there aren't 53M Steam accounts. As of February of this year, there were about 20M Steam accounts.
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