We Rule Review

In We Rule’s idyllic vision of medieval times, feudal lords are all friends and help fuel each others’ businesses, while high-spirited peasants work the fields and man the shops. Kings have the power to expand and customize their kingdoms with the click of a button. It may not be realistic, but it is very entertaining.

We Rule is a game all about micromanaging your farms and businesses to level up, thus allowing you to purchase kingdom upgrades and new types of jobs. When farming, you choose crops to plant based on how frequently you can come back to the game. You must pick them when they’re ready, or they’ll die. Some crops such as corn, peas, and wheat take a few minutes to grow, while others can take up to a day.

The options are vast, and you can either use a chargeable currency called “mojo” to speed along the process, or just choose faster-growing crops and check in more often. You can also spend real money to gain more mojo.

Become the new landlord of Fantasyland.

Businesses are the social side of We Rule. Once built, other people can visit your kingdom and place orders for goods. You must then log on, accept their orders, and eventually make the deliveries, which rewards both sides with money and XP. Turning on push notifications allows the game to tell you whenever an order is ready.

An overlooked flaw in the businesses is that you can exploit them for money by creating lots of cheap buildings. The most common businesses we saw were kingdoms full of tailor shops, which produce lots of cash and experience quickly. Since there isn’t any form of competition in We Rule, this will only affect your experience with the game, but it still shows that the game has some balance issues.

Customization plays a major factor in the game as well. Other than the castle, which acts as the centerpiece to your plot of land, you have full control over the placement of your houses, farms, and decorations such as trees, banners, and more. Depending on what buildings you’ve made, different characters will walk around your town. A few of our favorites include the huge frog king that comes with the pond, a wizard from the magic tower, and a knight from the guild hall.

Feeding the countryside.

The freemium pricing model has been fairly controversial on the iPhone, but We Rule proves that it can be done right. Without paying a cent, you can play the game at whatever pace you like. Planting fast-growing crops and staying on top of your orders will result in quick leveling, while those with less time can take the price cut and go for the slow growers. Players who pay for mojo can exchange the magical mixture for instant plant growth and factory production, but it isn’t necessary to enjoy the game. In fact, you will automatically be given a generous amount of mojo every time you level up.

There are a few downsides to We Rule. One of them is that you need an online connection to play. For iPhone owners this isn’t a huge issue, but iPod Touch gamers will have trouble playing the game outside of the house. An option to manage crops offline would have been good for the game, to make it readily accessible to those without a constant connection.

Since the online connection is required, it would have been nice if We Rule offered more direct social interactions. Passively viewing your friend’s kingdom and purchasing goods from their shops is fun, but some form of bulletin board for visitor comments or something along those lines would have really hooked us. After all, kings need some way to amuse themselves.

These complaints aside, you should definitely pick up We Rule. It’s free, easily approachable, and highly addictive.

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