iPhone 5 Press Event Liveblog

Today at 10am PST, Apple will pull back the curtain on one of their most highly-anticipated new devices, the iPhone 5. We’ve already got a pretty good idea of what to expect (listen to us discuss some of the device’s new features on our latest podcast), but we’ll be live at the event in San Francisco bringing you all the details, including which features will be best for gaming.

Update: Our Cover It Live filled up quickly, so here’s a transcript of the entire liveblog. Relive the excitement!

9:49

We’re in! The event is ten minutes away, journalists are heading to their seats.

9:50

We wish today was just a happy iPhone/iPod news day, but we are saddened by the news of US State Dept workers killed last night in Libya. As the sibling of a State Dept worker my heart goes out to the families.

9:51

Ok, let’s see what Apple has planned for us. Place your bets…

9:55

The consensus among analysts seems to be, Apple must innovate once again. Smartphone market is not what it was in 2007.

9:57

“silence your cellphones, we’re about to begin”. Music: Black Keys, Lonely Boy

9:59

We’ll bring you details as soon as we hear them, wi-fi willing, with a special focus on the big gaming news.

10:00

The way these things work, we’ll start with sales numbers first. Lights are dimming…

10:00

Here’s Tim Cook!

10:01

“we have a lot to show you”

10:01

First: Apple retail store update, showing off Barcelona store.

10:02

Video of apple store opening in Barcelona, this is their usual intro.

10:02

Many happy Spanish iGeeks.

10:05

Mac updates: Mountain Lion released this year to great reviews. 7 millions downloads.

10:06

New Macbook Pro also launched. With MacBook Air, they’re #1 in the US in market share

10:06

Welcome to our liveblog, sorry for the tech hiccups :)

10:07

iPad 3: again, superb reviews, and saleswise… 17 mil sold in last quarter

10:08

84 million ipads sold through to June. Cook: “we’re in a post Pc world”

10:08

iPad: 68% tablet share now

10:09

91% of web tablet traffic is from iPad, “I don’t know what these other tablets are doing”

10:09

Fortune 500 companies investing in making apps. Mayo Clinic, GE, Ducati

10:10

App Store stats: 700k apps reached.

10:10

250k tailored for iPad

10:10

“Something in the App Store for everyone.” we agree.

10:11

Average customer uses over 100 apps. Slide To Play skews those statistics (we own 10k!) :)

10:11

400 million iDevices sold through June 2012

10:12

Cook: Today we’re taking it to the next level. Introduces Phil Schiller.

10:12

Phil 5.0

10:13

Showing all five generations… Now, introducing iPhone 5

10:13

iphone 5 rises on spinning pedestal

10:14

Made entirely of glass and aluminum

10:15

First: thinnest phone Apple’s ever made, lightest. 7.6mm, 18% thinner. Weighs 112 g, 20% lighter

10:16

Same features as 4S, “better and smaller”

10:16

Retina display: screen is. 4 inches. 1136x 640

10:16

16:9 aspect ratio.

10:16

Why? So that it fits better in your hand

10:17

More apps onscreen. More web space , email, calendar viewable

10:17

All software updated- iWork, Pages, Numbers

10:18

700 k applications…. Little black bars on side. Same size, no stretching

10:18

Some developers got an early look

10:19

Phil: Apps can be updated quickly, take advantage of larger display

10:19

Cnn, Opentable apps cited as updated examples

10:20

Movies fill the display. Display has 44% more color saturation. “most accurate display in the industry” less glare in sunlight

10:20

Next: Ultrafast wireless

10:21

LTE is in. Single chip, saves space

10:22

In US, Att, Verizon, Sprint will support LTE

10:23

More carriers using LTE overseas

10:23

Plus, high-performing wifi.

10:24

So what’s next: Apple A6 chip. 2x faster CPu and graphics. 22% smaller.

10:24

“basically 2x performance across the board”

10:24

Developer demo

10:25

Rob Murray from Firemonkeys!

10:25

We interviewed Rob last month at EA

10:25

Real racing 3, porsche on laguna seca

10:26

Rear view mirrors rendered

10:26

Console quality for sure.

10:27

Gamecenter: time shifted multiplayer

10:27

Rob raced yesterday, the game recorded his performance. Not a ghost car– you can bump and affect your opponent

10:28

Coming later this year. Good job Rob!

10:28

A6 chip, LTE, larger display… How does it affect the battery?

10:29

Phil: exceeds battery life of iPhone 4s

10:29

Next: camera

10:29

“iSight”

10:29

8 megapixel camera, 3264×2448

10:30

25% smaller. But there’s more… New dynamic low light mode

10:31

Better aligned lens, sapphire crystal cover to be clear and protect the lens

10:31

Smart filter to reduce visual noise. 40% Faster photo capture

10:32

So far, anyone floored by these new features?

10:34

Panorama feature sounds like fun

10:35

Better video- same 1080p, face detections. Take photos while recording. 720p facetime

10:35

Phil: So that’s “iSight”

10:35

Three microphones: noise cancellation, voice recognition, facetime, recording

10:36

Improved speaker design. Noise canceling earpiece

10:36

Makes voice sound more natural using wider bands

10:37

Next: connector

10:37

Iphone always used 30 pin connector. Time to upgrade

10:38

Tiny connector called “lightning”

10:38

All digital, durable, 80% smaller

10:39

Bose and other speaker makers are changing their products

10:39

They’ll sell an adaptor for 30 pin so you can use old devices and chargers

10:39

Most important: iOS 6

10:40

Here’s a demo of iOs 6 on iPhone 5. Here’s Scott Forestall

10:40

Live demo– new maps app

10:40

Maps uses vectors to be smother. Search engine for local points of interest

10:41

Info card gives Yelp reviews and photos. Also, free turn by turn directions.

10:42

3D views while driving. Looks snazzy.

10:42

While Scott takes us through maps, here’s a question. What do you want us to try out or test in the hands-on demos after this press conference?

10:43

Flyover is very cool looking, fun maps feature. Just at certain locations, though

10:43

Next up: notifications

10:43

Now, you can post to FB or tweet

10:44

Safari enhancements: full screen mode drops off clutter

10:44

iCloud tabs: restores browsing across devices.

10:45

Mail: mark people as VIP, to collect all their emails in one place

10:46

Passbook app (we saw all these at WWDC btw), stores your tickets and gift cards

10:46

Cute shredding animation when you delete a card

10:46

Next: Shared photostreams.

10:47

Easy to make an iCloud photo folder

10:47

One more: Siri enhancements. Ask her sports scores

10:48

Crowd cheers for the 49ers

10:49

“Launch Yahoo fantasy football”, launches app. siri can recommend “a good movie in theaters” using recent reviews by rating

10:49

Siri makes reservations via Opentable

10:50

Siri also posts things to FB for you

10:50

Scott is now wrapping up miscellaneous iOS 6 updates. Our favorite: Facetime anywhere

10:51

That’s iOS 6. Phil is back onstage.

10:51

iPhone 5 comes in black and white.

10:52

Looks like we’ll find out price and availability soon. Wonder if we’ll see new ipods today also?

10:54

Here’s a video. Reminds me of the Stride gum parody from a month or so ago. http://www.fastcocreate.com/1681450/stride-gum-takes-a-page-from-apples-marketing-handbook-in-new-spoof-campaign

10:55

While the video plays, tell us your thoughts. Going to upgrade? what features sound best to you? Price you’d pay?

10:57

Panorama shots looks like a fun new camera feature. Camera app stitches it together for you

10:57

New iPhone is skinny and taller! Who wouldn’t like that

10:58

Video is showing manufacturing process, like the show “How It’s Made”

10:59

Smells like burning laptops in here

10:59

Ok, Phil is back onstage. How much will this thing cost?

10:59

Same price as iPhone 4s: 199, 299, 399 with two year contract

11:00

Iphone 4 now free, 4s just $100

11:00

Preorders sept 14, ships sept 21

11:00

Quick rollout. More countries a week later. 100 countries by end of sept.

11:01

Iphone 3gs and up, and ipad 2 and up, upgrades to ios 6 next week

11:01

Here’s Tim again. Anything else?

11:02

Yes… Something “near and dear”: music

11:02

New iPods! Excellent.

11:02

Ipod and itunes changes.

11:03

Here’s Eddy to tell us about iTunes changes.

11:03

20 billion songs purchased in nine years

11:03

ITunes is in 60 countries, 435 million accounts

11:04

2/3 of downloads come from iOS, so it’s getting a redesign

11:04

Faster, larger display design. Looks like Apple TV menus

11:05

App Store has Facebook integrated, see which friends like an app. We might start doing that with our Slidetoplay.page.

11:05

New store designs: Sept 19

11:06

iTunes on PC and Mac now being discussed

11:06

New version: simpler, with iCloud built in

11:06

Here’s a demo of iCloud on new iTunes

11:07

Albums expand in place when you click on them

11:08

Each album has a new button: in the store, which gives recommendations and related albums

11:08

Think they’ll announce a Pandora killer today?

11:09

Add songs to playlist, view it at same time as all songs

11:09

Drop albums into playlists. Ok…

11:09

“Up Next” see what’s coming next to itunes player controls. Add songs to it.

11:10

Resumes your playlist after you add a song to Up Next

11:10

Comment From Jeremy

Oh good, Ping is still there. Really afraid Apple would kill it. I’m the king of PING.

11:11

Floating player means you can keep iTunes from filling the screen

11:12

Movies: iTunes will pick up where you were watching on iPad. Avengers scene: Hulk vs Loki

11:13

New iTunes seems streamlined, but not radically different.

11:13

Concerts button added: find out where artists are touring

11:14

Available in October

11:14

Now an update on iPod.

11:15

350 million ipods sold.

11:15

Changes to the lineup. First: Nano

11:16

New iPod nano is “reinvented”. Large display, easy controls, thin and light.

11:16

And, uses lightning connector. 7g Nano:

11:17

5.4mm thick

11:17

2.5 inch display

11:18

Includes home button. Comes in 7 colors

11:18

Big screen for album art, live pause for fm tuner, photo viewer with multitouch zoom. And video!!

11:19

Widescreen video. Fitness and pedometer built in

11:19

Bluetooth integrated in Nano

11:20

30 hours of music on new Nano battery

11:20

Pretty slick! Video is a great addition. Now: iPod Touch

11:20

“world’s most popular game player”. We’re listening…

11:21

150 mil players on gamecenter. New ipod touch: super skinny- 6mm thick

11:21

88 grams. Lightest Touch Apple has made

11:22

Big 4″ Retina display, same as iphone 5

11:22

Now this is the device gamers will want… Super portable. No word on processing power– A6 as well? Nope, A5.

11:23

Double the performance of the A4 (last ipod touch) but not as fast as iphone 5.

11:24

Game demo from NaturalMotion (Backbreaker Football). App is “clumsy ninja”

11:24

It’s a “toy”, interactive figurine. Pick up and interact with him

11:25

Ipod touch is calculating physics on the fly. Now tickling the ninja.

11:26

Clumsy Ninja learns how to get better at punching bag, trampoline, the more you play with him.

11:26

Big applause for Clumsy Ninja. coming this holiday season.

11:27

Ipod touch: 40 hr music, 8 hours of video.

11:27

Improved camera, too. iSight camera built in. 5 megapixel

11:27

You guys interested in the new iPod Touch for games?

11:28

Showing off iPod photos. Includes Panorama feature also. Plus, edit with iPhoto

11:29

There’s still more! Hidden button on back called iPod Touch Loop. Pops up to attach a wrist strap

11:29

So you don’t drop it while taking pictures.

11:30

Give us your reaction to today’s announcements in the comments, and we’ll promote the best.

11:30

Airplay mirroring on ipod touch.

11:31

Shown: games sent to TV.

11:31

Also, Siri will be on new iPod touch.

11:31

New colors for ipod touch: blue, yellow, red, white, black

11:32

Ipod shuffle gets 7 colors too

11:32

Now, something else: speakers

11:33

“Speakers are in everything we sell” new headphones?

11:33

New headphones, three years in making. Called “Earpods”

11:34

Video will run down new “earpods”

11:34

Designed for sound and comfort. Scanned hundreds of ears for common features

11:35

Directs sound into ear canal

11:35

Looks like Eve from Wall-E.

11:36

Earpods will be available as standalone accessory starting today.

11:36

Of course, earpods come with new Touch, Nano, and iPhone

11:37

Ok, review! Shuffle. $49. Nano, $149

11:37

New ipods available in October.

11:38

Red models will give portion to fighting AIDS in Africa.

11:38

Here’s Tim onstage again.

11:39

One more thing? An ad.

11:39

Dancing colorful ipods

11:39

Ad: “how ya like me now?”

11:40

Tim Cook recapping all new products now

11:40

“incredible, industry leading innovation by themselves”

11:41

“Apple has never been stronger”

11:41

Seems like reports of Pandora’s demise have been greatly exaggerated.

11:41

Music event concert time.

11:42

Today, a performance by… Foo Fighters!

11:42

This is the part of the show where a live band rocks the house.

11:43

“Times like these”

11:44

Fun stuff. While Dave Grohl rocks out, any thoughts on today’s announcements?

11:46

These concerts always remind me of when rich people hire a famous band for their kid’s bar or bat mitzvah. A little showy. But hey , gotta love the Foo. This is better than last year’s guest, Coldplay. Jeff from 148apps isn’t bolting for the exits.

11:47

Should we shout out any requests? J/k

11:47

I recall last year, Foo Fighters was cited as one of the top selling iTunes artists of all time

11:48

Grohl is “inspired” by meeting his heroes in person. Now he’s playing There Goes My Hero

11:49

There’s a reason these press events are hard to get into… It’s breaking news and a live show all in one.

11:50

First row of journalists currently having their faces melted off by the Foo.

11:51

As Foo Fighters wrap up their set– did Apple innovate enough for you today? Is a bigger screen, faster chip, and smaller frame enough to keep up with Samsung and Google?

11:52

One more song! “Walk”

11:53

Let me take this moment to thank everyone who joined our liveblog and filled our cover it live to capacity.

11:53

Next: hands on demos, and our full impressions soon.

11:54

Foo Fighters totally rock. I highly recommend seeing them live three rows back for free.

11:57

Encore! That was fun. Now, demos.

11:58

That’s a wrap– we’ll have more iPhone 5 impressions for you soon. Thanks for tuning in!