TechCrunch is reporting that Apple has acquired Chomp, an App Store search engine that essentially does what Apple’s built-in search bar does, only better. The details of the acquisition haven’t been disclosed yet, but apparently it’s a done deal and the Chomp team is already reporting to Apple.
Chomp has a website and a free app that allow you to search the App Store in a number of ways, depending on what you’re looking for. In Chomp’s current form it can also be used to search the Android Marketplace, but that functionality will almost certainly be stripped once Apple fully takes the reins.
According to TechCrunch, “Apple has bought the Chomp team and technology and plans to use both to completely revamp App Store search and recommendations.”
What does this mean for gaming? Potentially a lot. Better, deeper search functionality could mean more relevant results when you search for general terms like “platform games” or “first-person shooters.” It could also mean better games showing up on the best-selling and top-grossing lists on the App Store, or even a totally revamped format for which games are shown when you look at the “games” section of the App Store.
In any case, it will be interesting to see what happens on the App Store as Apple puts Chomp to use.