Apple has announced its quarterly results and the numbers were spectacular. Have you heard this story before? Well get ready for a rerun with Apple’s Q2 2012 numbers. For a company with a ridiculously large market cap, it’s amazing that it’s still growing at a rapid rate. The quarterly profit hit $11.6-billion, making for a year-over-year growth of 94 percent. Here’s how Apple reached that ridiculous number.
Obviously iOS devices were a huge part of Apple’s Q2 success. The company sold 35.1 million iPhones in the quarter, representing 88 percent unit growth over Q2 2011. Remember all those tech journalists that were dismissing the iPhone 4S as a “disappointment”? In the immortal words of Will Hunting, “How do you like ‘dem Apples?”
On the other side of the iOS coin, Apple sold 11.8 million iPads during Q2 2012, a 151 percent unit increase over Q2 2011. The company is having success with the iPad 2012 and selling the iPad 2 for $399. The hilarious part is that some analysts found the number disappointing, since they predicted that Apple would sell 13-million units in the quarter. I don’t see how selling more units than all of the competition, growing faster than most of the competition, and 151 percent growth can be called disappointing.
What do you make of Apple’s numbers? Are you surprised that the company sold so many iPhones? Do you find the “only” 11.8-million iPad units sold disappointing?